Amita FUN!

Coca-Cola Hellenic - Amita Fun

Amita FUN! is the first children’s 100% natural juice in the Greek market with vitamins B, C, E, A and nutrients. It was launched in 1998 in the Greek market and immediately won parents’ and children's preferences.

Amita FUN! juices include 3 flavors in fruit combinations based on apple, strawberry and carrot, in 250ml Tetrapak packaging.

Amita FUN! juices include vitamins B6, B12, C, E & A and have no preservatives and colorants. As part of a balanced diet and a healthy lifestyle, vitamins B6, B12, C & A, contribute to the proper functioning of the immune system. In addition, Amita FUN! 250 ml covers 50% of the recommended daily supply of Vitamin B6, B12, C, E and A.

The flavors of Amita FUN! in fruit combinations based on apple and carrot, do not contain any sugar but only the natural sugars of the fruit.

Amita FUN! juices are the most delicious and funny way in order children to know the flavors of the fruits and integrate them in their daily diet. The heroes of Amita FUN! which are featured in its packaging are called “Amitakia” and consist of Captain Apple, Fraoumita and Mastrokarotos. «Amitakia» live in a village called FUNochori and constantly get into new adventures through both the games of the website and the tvc campaigns.

Amita FUN! juices are ideal for the kids’ school snacks, sports and games. They are easy to carry and use, they have incredible fruit combinations which contain valuable vitamins and nutrients and kids like them. 

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